Today's "Social Media" world is a lot different than the way things were even just 10 years ago. As a small business owner there are so many ways to connect with your current and prospective clients and sometimes it's hard to keep up with what is the best approach. One tactic that has never failed me through the years though, is "word of mouth" and testimonials from past clients. Knowing your friends (or your child's friends/their parents!) had a positive experience with something helps to reassure you that you're making a good choice.
This year was the first that we chose to actually print some of the testimonials in our Senior Catalog. We had trouble choosing which ones to print but wanted to make sure we shared even the ones we didn't print with you.